http://indexmb.com/bnc09-andrew-savikas-it-is-a-great-time-to-experiment/ Ideas on Publishing Books in Canada (and other attempts to write good) Fri, 19 Mar 2010 13:50:33 -0700 http://wordpress.org/?v=2.9.1 hourly 1 http://indexmb.com/bnc09-andrew-savikas-it-is-a-great-time-to-experiment/comment-page-1/#comment-8256 Experiments | The Casual Optimist Sun, 15 Mar 2009 22:08:59 +0000 http://indexmb.com/?p=1747#comment-8256 [...] Mark Bertils has just posted this great interview with  O’Reilly Media’s Andrew Savikas recorded at the BNC Tech Forum last week on exactly this topic (and Andrew — sorry about making fun of your PowerPoint slides on Twitter): [...] [...] Mark Bertils has just posted this great interview with  O’Reilly Media’s Andrew Savikas recorded at the BNC Tech Forum last week on exactly this topic (and Andrew — sorry about making fun of your PowerPoint slides on Twitter): [...]

]]> http://indexmb.com/bnc09-andrew-savikas-it-is-a-great-time-to-experiment/comment-page-1/#comment-8206 nrm Sun, 15 Mar 2009 13:19:28 +0000 http://indexmb.com/?p=1747#comment-8206 I think Drucker stole that bit from Theodore Levitt (though I do love Drucker). See "Marketing Myopia" http://www.dallascap.com/pdfs/MarketingMyopia.pdf Great distinction here between marketing and advertising. I think Drucker stole that bit from Theodore Levitt (though I do love Drucker). See “Marketing Myopia” http://www.dallascap.com/pdfs/MarketingMyopia.pdf Great distinction here between marketing and advertising.

]]> http://indexmb.com/bnc09-andrew-savikas-it-is-a-great-time-to-experiment/comment-page-1/#comment-8203 Mark Leslie Sun, 15 Mar 2009 12:36:18 +0000 http://indexmb.com/?p=1747#comment-8203 Great interview and some good points. I only wish publishers would start to actually listen . . . Great interview and some good points. I only wish publishers would start to actually listen . . .

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